| Extreme Mayhem is part of the Extreme Group (that | | | | already broadcasts in over 60 countries in 12 |
| founded the Extreme Sports Channel in 1999). | | | | languages reaching no less than a staggering 38 million |
| Extreme Mayhemis a new venture with an ambitious | | | | homes) the group is venturing into specific areas |
| strategy to promote and grow UK paintball at all | | | | where they believe they can make a real difference, |
| levels, the business has a chilled-out and entertaining | | | | ultimately helping to raise the overall profile of |
| 'community' website that provides a completely free | | | | extreme sports. |
| paintball booking directory to anyone looking for a | | | | Since founding the Extreme Sports Channel, the |
| location to play paintball right across the | | | | brand has rapidly advanced into numerous |
| UK.extrememayhem.co.uk was developed to help | | | | sport-orientated businesses around the world, |
| paintballers to get in contact with a paintball venue, | | | | launching several new businesses including Extreme |
| (that is the most convenient for them), as quickly | | | | Drinks (with it's award-winning range of all natural |
| and easily as possible. Extreme Mayhem already has a | | | | drinks already selling in 23 countries), Extreme Medics |
| comprehensive nation-wide network of independent | | | | (a unique team of highly qualified and specialised |
| affiliated paintball sites, all operating to 'UKPSF' quality | | | | paramedics covering extreme sports events across |
| and safety standards. And the really good news? | | | | Europe), EX Element, Extremepie (already Europe's |
| Extreme Mayhem takes absolutely no agency | | | | biggest surf & ski on-line and mail-order retailer), |
| commission on bookings; customers book with the | | | | Extreme Hotels (a completely new hotel concept |
| paintball venue direct so getting the best possible | | | | designed specifically to cater for extreme sports |
| value for a great day out. | | | | enthusiasts - the first 130 bedroom hotel opened in |
| Globally the fastest growing sports are extreme; in | | | | Cape Town in November 2006) and now Extreme |
| fact according to advertising industry statistics, there | | | | Mayhem. Oh, and also watch out for the launch of |
| are now an estimated 168 million active participants | | | | Raw State - the group's new sports fashion clothing |
| worldwide. | | | | label, with foot-ware, watches and eye-ware also in |
| Using the mass marketing capability, strength and | | | | the design pipe-line.... |
| kudos of the Extreme brand (the sports channel | | | | |